An all-weather event!Marios Adamantopoulos
During three action-packed days –filled with demonstrations, seminars, concerts, DJ sets and lots of coffee– a total of 32,000 visitors flocked the grounds of the 3rd Athens Coffee Festival, organized by FORUM SA and held under the auspices of the SCA.
The Festival proved to be an all-weather event and an unexpected success, considering that on Sunday, 30/9, the extreme weather conditions and heavy rainfall did not, after all, deter coffee professionals as well as approximately 10,000 coffee aficionados from visiting and enjoying a full program of special events and a significant number of coffee cups from no less than 185 coffee brands.
The Festival’s 100 exhibitors –the most important companies marketing coffee and related equipment in the Greek market– have featured prominently at this great celebration of coffee, while all the special events that took place at The ChatRoom, The Lab and the Cupping Area, the contests offering big prizes, the DJ sets from known Greek radio producers and the two concerts from singer Myronas Stratis and band 1550, made a lasting impression.
For the third consecutive year, coffee and its culture were at the very heart of the Athens Coffee Festival, with a plethora of new products, all the latest trends and ideas, as well as advice from experts in the field. At the same time, the presence of world champions, coffee experts, managers of big multinationals, roasters and micro-roasters and cupping experts consolidated the Festival’s reputation as the meeting point for coffee aficionados and sector professionals that had the opportunity to exchange ideas and experiences, and discuss everything from products to travels to coffee varieties, etc.
Broadly speaking, professionals, home baristas and consumers were quite pleased by their visit to the 3rd Athens Coffee Festival, even on that rainy day, while exhibitors expressed their satisfaction over the size and scope of the event.